Samsung Newsroom U.S.
Samsung Global Newsroom Samsung Global Newsroom
BackBack to Product

Samsung Showcases Beautifully Designed, Intelligent Solutions for Builders at KBIS 2021


Samsung’s customizable, connected home appliances help builders deliver the experiences that today’s homebuyers are seeking.


At the 2021 Kitchen and Bath Industry Show (KBIS), Samsung Electronics Co., Ltd.—the number one selling brand of major appliances in America¹—is highlighting how its beautifully designed, intelligent solutions help builders, designers, and distributors meet the needs of their customers. 

With consumers spending more time at home than ever before throughout 2020 and moving into 2021, home improvements, renovations, and the resulting appliance sales remain high. As they seek to personalize their spaces and try new experiences, people are looking for appliances that can do more.

“We have seen an unprecedented increase in the demand for home appliances,” said John Herrington, Senior Vice President, General Manager of Home Appliances, Samsung Electronics America. “We’re excited to expand our portfolio of home appliances with new innovations that deliver on elevated performance, useful intelligence, and beautiful design.”

At its KBIS 2021 virtual booth, Samsung will display kitchen packages that address homebuilders’ needs and desires, and that fit every style, space, and budget. With the ability to leverage the Dacor luxury kitchen brand, builders can now offer their customers a suite of appliances perfect for their new home.

In the kitchen, Samsung is redefining the space, combining connectivity with intelligent designs that simplify the everyday and satisfy every need. Samsung refrigerators offer more space, new ways to keep food fresher for longer, unique beverage features, and several ways to customize their exterior design to match your personal style. Its line-up of ranges, including gas, electric and dual-fuel models, provide smart, flexible cooking options that can actually learn from how you use them—to make it easier when you do.

In the laundry room, Samsung continues to introduce design-forward products that help homeowners turn what used to be just a functional space into one as stylish as the kitchen—no matter the budget. In 2021, Samsung takes intelligence to the next level and goes beyond connectivity with AI that customizes settings around your needs. With hygiene top of mind today, Samsung designed a special wash cycle to deep clean and reduce common odors and germs.²

Samsung’s smart home platform connects over 1,000 different products across more than 170 brands, delivering the connected home that consumers have come to expect. Whether it is ordering groceries from Family Hub, preheating the oven on your Samsung smart range from your smartphone, or getting notified on your Samsung Smart TV that your laundry is finished, Samsung’s SmartThings platform is the engine that makes it all happen.³

Samsung’s commitment to the builder industry goes far beyond its suite of appliances. Samsung works hand-in-hand with builders and developers to identify and deliver the products and features that matter most to their customers. Its team ensures reliable product availability and efficient delivery. Paired with one of the lowest repair rates in the industry, Samsung delivers a successful build, from start to finish.

The latest Samsung and Dacor innovations will be on display at its virtual KBIS exhibits until March 31. For more information on Samsung’s home appliances and builder solutions, please visit To learn more about Dacor’s luxury appliances visit

[1] TraQline, Number 1 market share of large U.S. home appliance from 2016 to current (Q4 2020)
[2] Sanitize Cycle is meant to be used for heavily soiled, colorfast garments. This cycle heats the water to 150 degrees Fahrenheit to eliminate bacteria.
[3] Requires wireless network, Samsung account, and SmartThings App. The Samsung SmartThings app supports Android OS 4.0 (ICS) or later which is optimized for Samsung smartphones (Galaxy S and Galaxy Note series). This app also supports iOS 7 or later for iPhone models. The SmartThings App is available in the App Store and Play Store.

Press Kit

2 Items
518.90 KB (1) - 514.70 KB
Article.txt - 4.20 KB

Media Contact

Home Appliances

* Required Field

Sign Up to Receive the
Latest Samsung News.